Overview
Background
While working at TheHomeMag, I worked with a large variety of clients in the home remodeling industry. I personally managed over 130 accounts and received many positive reviews from my clients. One important lesson I learned in this agency setting is how important empathy and listening is. Most clients just want to be heard. Once you can ensure that trust is built they begin to trust your expertise.
Role
Creative Direction
Client Management
Print Design
Preflighting
Proofreading
Copywriting
Achievements
40% Increase
Within one month of taking over the Utah account, I raised the ad approval percentage by 40%. With the use of segmented deadlines and clear processes and procedures, I helped ensure ads were getting approved by (or prior) to the art deadline.
Cover Award
In March of 2024, I was recognized the the Cover of the Month Award, standing out among 70 markets. This publication generated an impressive call volume for the client.
Design Manual
With a strong background in education, I used my skills in organization and training to create a 60+ page design manual. It was used to help train new hires and align the team on standard operating procedures.
Print Ad Designs
Covers
Full Pages
Half Pages
Quarter Pages
What’s Next?
Resume
Projects
other creatives
